HORRY COUNTY, SC (WMBF) – The Myrtle Beach-area ALDI grocery store on Beaver Run Boulevard near Surfside Beach is officially open!
The long-awaited discount grocery store officially opened Thursday morning at 8:10 a.m., with shoppers lining up for deals and discounts on the grand opening day.
"We are so excited to be in the Myrtle beach area today," said Jamie Shunick, Director of Operations for ALDI. "Even though we're new to this area, we've actually been in the US doing business for over 40 years, offering our customers high quality groceries at the lowest possible prices."
The ribbon-cutting ceremony was held at 8:25 a.m., and the first 100 customers in line received "golden tickets," each containing ALDI gift cards of various amounts. Customers were also able to enter a sweepstakes for a chance to win a year's supply of ALDI produce.
"We know Myrtle Beach residents are looking for a great value and quality groceries they love," said Chris Daniels, division vice president of ALDI. "By offering quality exclusive brand products at affordable prices, ALDI is the answer to customer's needs. Whether shoppers are looking for USDA Choice meats, organic fruits and vegetables or gluten-free options, we have them covered with an unmatched combination of great-quality products and everyday low prices."
ALDI states that they offer a wide range of groceries at prices up to 50 percent less than the competitors.
The company saves money by cutting overhead costs with practices such as the cart rental system: shoppers insert a quarter to release a cart from the corral, and receive the quarter back upon the cart's return, the release states.
The store, located at 2625 Beaver Run Boulevard, is open from 9 a.m. to 8 p.m. Monday through Saturday, and from 10 a.m. to 7 p.m. on Sunday.
ALDI, which is based in Germany, is currently in the midst of an "accelerated growth plan," the release states, and by the end of next year, there will be over 2,000 ALDI stores serving 45 million customers each month across the United States.
ALDI reopened its expanded location in Florence on February 23, and its other location in August of last year. The North Myrtle Beach location opened on March 23.