Myrtle Beach kicks of '60 More Days of Summer' ad campaign - WMBFNews.com, Myrtle Beach/Florence SC, Weather

Myrtle Beach kicks of '60 More Days of Summer' ad campaign

(Source: WMBF News) (Source: WMBF News)

MYRTLE BEACH, SC (WMBF) - Labor Day is considered the end of the summer for most, but city leaders are showing it doesn't have to be. The Grand Strand experiences warm weather well into the fall season and the city plans to continue to encourage visitors to keep coming.  To do so, the '60 More Days of Summer' advertising campaign kicked off the day after Labor Day.

The national ad campaign works to bring people from all over the country to the Grand Strand with a goal to give businesses extra season-end profit, and generate more money all around.

If you live close to the beach, you know the time is now to enjoy less crowds, cheaper hotel rates and beautiful weather.  "60 More Days of Summer" tells that to the people all over the country who don't know it.

Gay Dolphin owner Buzz Plyler says he's noticed a difference since the ad campaign began three years ago.  He said more families with young kids are in the Myrtle Beach area after Labor Day instead of mainly "empty-nesters."

"We've had wonderful advertising from the city that helps support what is our only industry, and we're getting good traffic from it," Plyler said.

A new twist to the ad campaign is the enhanced social media focus.  The Pinterest page already has 'things to do' posts for the Grand Stand and Myrtle Beach areas.  Log onto visitMyrtleBeach.com and you'll see an entire '60 More Days of Summer' theme for locals and tourists set up for you.  It advertises local restaurants, activities and deals from military packages to family fall discounts.  The campaign also has an Instagram.

Copyright 2016 WMBF News. All rights reserved.   

  • Local NewsLocalMore>>

  • breaking

    HCPD searching for missing woman last seen Saturday morning near Highway 134

    HCPD searching for missing woman last seen Saturday morning near Highway 134

    Saturday, November 18 2017 3:54 PM EST2017-11-18 20:54:27 GMT
    (Source: HCPD Twitter)(Source: HCPD Twitter)

    The Horry County Police Department is searching for Donna Lynn Smart. Smart was last seen Saturday morning around 11:00 a.m. wearing light colored clothes possibly sweatpants and a sweatshirt. She is described as 5’2”, 125 pounds. If you have any information, please call HCPD at (843)248-1520. 

    More >>

    The Horry County Police Department is searching for Donna Lynn Smart. Smart was last seen Saturday morning around 11:00 a.m. wearing light colored clothes possibly sweatpants and a sweatshirt. She is described as 5’2”, 125 pounds. If you have any information, please call HCPD at (843)248-1520. 

    More >>
  • Myrtle Beach business license revenue up 13.5 percent from 2016

    Myrtle Beach business license revenue up 13.5 percent from 2016

    Saturday, November 18 2017 2:59 PM EST2017-11-18 19:59:03 GMT
    (Source: WMBF)(Source: WMBF)

    According to the city’s spokesperson, Myrtle Beach business license revenues are up 13.5% from 2016. This is the highest year-to-year growth rate in the last 10 years. Business license revenues totaled $25,121,701 in 2017, compared to $22,133,249 in 2016.  

    More >>

    According to the city’s spokesperson, Myrtle Beach business license revenues are up 13.5% from 2016. This is the highest year-to-year growth rate in the last 10 years. Business license revenues totaled $25,121,701 in 2017, compared to $22,133,249 in 2016.  

    More >>
  • Purse snatching suspect arrested over three years later

    Purse snatching suspect arrested over three years later

    Saturday, November 18 2017 2:26 PM EST2017-11-18 19:26:32 GMT
    (Source: MBPD)(Source: MBPD)

    A man has been arrested by the Myrtle Beach Police Department for purse snatching over three years after it happened. According to an incident report, on October 13, 2014, Derek Antonio Bellamy entered an apartment on Spivey Avenue around 1:00 a.m. 

    More >>

    A man has been arrested by the Myrtle Beach Police Department for purse snatching over three years after it happened. According to an incident report, on October 13, 2014, Derek Antonio Bellamy entered an apartment on Spivey Avenue around 1:00 a.m. 

    More >>
Powered by Frankly