Phone app allows users to find open houses in Myrtle Beach area - WMBFNews.com, Myrtle Beach/Florence SC, Weather

Phone app allows users to find open houses in Myrtle Beach area

A launch and demonstration was held Wednesday for a new app that locates open houses in the Myrtle Beach area. (Source: WMBF News) A launch and demonstration was held Wednesday for a new app that locates open houses in the Myrtle Beach area. (Source: WMBF News)

MYRTLE BEACH, SC (WMBF) – A phone app that helps identify open houses along the Grand Strand had its official unveiling.

The Coastal Carolina Association of REALTORS hosted a launch and demonstration of its “Open Door” app on Wednesday, according to a press release.

By synchronizing the Multiple Listing Service and using GPS mapping, the app can identify the location of open houses. Users can search for homes on the market by using basic search criteria such as price and square footage, the release stated.

The app, which is offered for free on both Apple and Android devices, had a soft launch in 2015. By June 7, it had 3,000 downloads.

A little more than a week later, that number had grown substantially to 19,300, according to Angela Fabbri, director of marketing and communications for CCAR.

Fabbri credited the exponential growth to the start of the summer tourism season.

“The app is a tremendous tool for visitors to our area who are toying with the idea of living here full time,” said Laura Crowther, CEO of CCAR.

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