MYRTLE BEACH, SC (WMBF) – On September 8, the Myrtle Beach City Council proclaimed a portion of 38th Avenue North be designated Fierce Fallon Avenue, in honor of 11-year-old Fallon Emery's fight against brain cancer.
Emery was diagnosed with a glioblastoma multiforme tumor and has been fiercely battling the aggressive brain cancer since her diagnosis, two years ago.
The proclamation noted the newly-named, tree-lined portion of 38th Avenue, between Kings Highway and Ocean Boulevard, a street she shares with her dad as one of her special places in Myrtle Beach.
Myrtle Beach City Council says, Fierce Fallon Avenue is in recognition of the special bond between father, Don Emery, and his daughter as they face medical challenges.
Emery was also presented with an official Fierce Fallon Avenue street sign.
Local businesses, sports teams and members in the community have come together by holding fundraisers to show their support for the Emery family and raise awareness for cancer.
For more information on Emery and her journey visit Fierce Fallon Facebook page.