MYRTLE BEACH, SC (WMBF) - More people are spending time on the sand of the Grand Strand, but a conversation stalled to add more lifeguards to those same beaches.
During Tuesday's workshop, the Myrtle Beach City Council revisited a conversation surrounding an ordinance to grant a franchise for water safety and related activities along the oceanfront within the City of Myrtle Beach.
It's an effort to make the beaches safer, but at what cost?
The companies providing lifeguards on the beach are a business. They are there to make money, mostly off of rentals for umbrellas and beach chairs.
The City of Myrtle Beach has a seven year agreement with those beach services that is about to expire.
They've seen an increase in the number of people going to beaches in residential areas and want to add more lifeguards to those zones.
However, these wouldn't be guards sitting in a stand. They would be mobile units, roaming the beach and solely focused on public safety.
The question comes down to funding. The council is now considering the franchise fee for the beach services providing the mobile lifeguards.
They want to talk to those local businesses before making a final decision.