MYRTLE BEACH, SC (WMBF) – The Myrtle Beach Pelicans GM's cheeky promotion to raise cancer awareness during Thursday's game is getting national attention.
Andy Milovich, the Pelicans Vice President and GM, has agreed to receive an in-game prostate exam while singing "Take Me Out to the Ballgame" during the 7th Inning stretch on Thursday.
ESPN took notice, and reported on the promotion Sunday night.
Milovich has agreed to take the exam during the team's Prostate Cancer Awareness Night, but only if the Fierce Fallon Facebook Page reaches 10,000 likes by Thursday at noon. The page belongs to Fallon Emery, a 10-year-old in Carolina Forest who is battling brain cancer.
"Cancer has touched the Pelicans family in multiple ways over the last 12 months and we're happy that we can play a small part in drawing awareness and raising funds to assist in this fight," said Milovich. "If 'taking one of the team' keeps one child from growing up fatherless, then it will be worth it."
During Thursday's game, the first 1,000 men 18 and older will get a free Prostate Exam Reminder – a foam finger with a blue reminder ribbon. Ed Randall's Bat for a Cure will also auction off a team-signed bat.
For more information on Thursday's game, and other games in the Pelicans' Strike Out Cancer series, visit: www.myrtlebeachpelicans.com