MYRTLE BEACH, SC (WMBF) - Couples along the Grand Strand are beginning to recite their vows along the shore as wedding season is just getting underway. But people may be surprised at just how many couples travel here to exchange their "I do"s.
There's not an exact number, but Cheryl Cox with the Grand Strand Bridal Association says an informal survey she conducted revealed 70 to 85 percent of weddings in the Grand Strand are destination weddings.
And wedding specialists in the area are certain more of them will soon travel here. According to Cox, one of the most popular wedding planning websites, theknot.com, recently made a huge announcement. It's going to start a new regional magazine to focus on weddings in the Carolinas.
"That gives us quite a big push, putting us out front, in front of the brides locally here," Cox says of the announcement. "Also in North Carolina, South Carolina, but also throughout the regional United States."
The new campaign for the GSBA is to market the Grand Strand as "Charleston's Little Sister". Because the Grand Strand brings the same Charleston Charm without breaking the bank.
"The brides are spending anywhere from $26,000 to $28,000 for a wedding," Cox continues. "That's based on 100 guests. But we in this area, we do have a very affordable, but yet we are up there as offering the same quality that you would expect at other venues. Most of the brides in our area spend anywhere from $16,000 to $26,000. A lot of times they can bring that price down a little bit less to $10,000."