CCU reports tourist occupancy is on the rise

Horry County, SC - HORRY COUNTY, SC (WMBF) – Hotel occupancy continues to flourish across the Grand Strand, according to new statistics released Thursday by Coastal Carolina University.

The Clay Brittain Jr. Center for Resort Tourism at Coastal Carolina reports that preliminary results from a sample of properties across area show a 23.1 percent increase in occupancy during the midweek of Aug. 22-28, compared to the equivalent period of 2009. Occupancy averaged at 55.9 percent.

Meanwhile, the weekend occupancy rate averaged at 61.7 percent. The rate is up 3.4 percent, compared to the equivalent weekend of 2009.

The center said reservations for the week of Sept. 4-10 average at 75.2 percent in Horry County and 57.5 percent in Georgetown County, when compared to rates during the same time period in 2009.

The Brittain Center forecasts that the average occupancy of hotels, condo-hotels, and campsites during the weekend of Sept. 3-4 will be near or above 85 percent.

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