Myrtle Beach, SC - MYRTLE BEACH, SC (WMBF) - Surf's up! in Myrtle Beach this weekend, as Broadway at the Beach prepares to open up its newest store at the popular tourist attraction.
A week-long celebration will mark the opening of the area's newest Ron Jon Surf Shop on June 8. The 7,500 square foot store will be located in the Caribbean Village Section of Broadway at the Beach.
The events, according to a spokesperson at Broadway at the Beach, will include the building of a sand sculpture, a ribbon cutting ceremony, live remotes with local celebrities, prizes and live entertainment.
The first Ron Jon Surf Shop originated in Long Beach Island, NJ, in 1961. There are now stores located throughout Florida in Ft. Lauderdale, Orlando, Key West, Fort Myers, Panama City Beach and Cocoa Beach.