North Myrtle Beach, SC - NORTH MYRTLE BEACH, SC (WMBF) - A bus tour aimed at marketing North Myrtle Beach as a family-friendly vacation destination will return home on May 20.
The 2010 North Myrtle Beach Destination marketing campaign kicked off on May 17, as city leaders promoted the area to thousands of visitors in targeted markets. Officials with the North Myrtle Beach Chamber of Commerce made stops in more than 10 cities in Virginia, North Carolina and South Carolina.
On Tuesday, the bus will make stops in Roanoke, VA, and High Point, NC, before traveling into Charlotte for an early morning appearance on Wednesday. The bus, according to tour organizers, will be in downtown Charlotte on the corner of Trade Street and Tyron Street from 5 a.m. to 2 p.m.
On the "Twice the Fun, Half the Distance: Experience North Myrtle Beach" tour website, visitors can follow the trip through an updated blog and check out videos and pictures. In 2008 and 2009, NMBACC officials say the site registered visits from people in Oregon, California, Texas and Pennsylvania.
"For generations, families and visitors of all ages have created lasting traditions and memories by returning to our founding beach communities of Cherry Grove, Ocean Drive, Crescent Beach and Windy Hill, now known as North Myrtle Beach," NMBACC President Marc Jordan said. "Our annual bus tour is a way to take our 'hometown beach feel' to areas within our driving distance to reinforce the friendly and personal touch that people experience when visiting here."
The purpose of the trip is to draw visitors to North Myrtle Beach who might typically visit other coastal areas.