Darlington, SC - DARLINGTON, SC (WMBF) - Darlington Raceway has partnered with InStadiumSolutions to implement a text-message based communication system at their facility.
The service first debuted during the 2009 SHOWTIME Southern 500 weekend. The system will once again be implemented this weekend, May 7-8, at Darlington, host to the NASCAR Nationwide Series Royal Purple 200 Presented by O'Reilly Auto Parts 200 and Sprint Cup series SHOWTIME Southern 500.
The text messaging system allows fans to communicate directly with the racetrack's command post if assistance is needed in dealing with any special needs inside the facility. The service is being provided at all International Speedway Corporation facilities.
"It further demonstrates our focus on providing a safe, enjoyable and unforgettable race experience for our guests," said Raceway President Chris Browning. "ISS' text messaging system allows fans to communicate instantly with our command center and receive immediate assistance at their location. We are glad to work with ISS on this important customer service initiative for all our race fans."
Texting instructions will be placed prominently throughout each facility via static signage and will be regularly broadcast through audio and video public announcements.