NORTH MYRTLE BEACH, SC (WMBF) - The annual SOS Spring Shag event has brought thousands of people to North Myrtle Beach for a week of dancing and festivities. The event, which runs until April 25, has helped businesses along Ocean Boulevard.
"Shagging can keep you going," said John Sautter of South Carolina. "There are people who are in their 80s that are shagging."
Age didn't seem to matter on Saturday when people both young and old crowded bars and restaurants in North Myrtle Beach.
"You meet a lot of people from all over," said Joy Austin, who was visiting from Rockingham, NC.
Those crowds also bring in big business to the places that depend on big festivals to carry them through the slower months.
"If you don't get the two SOS festivals you might as well close down," said H. Lee Brown, owner of the Pavilion Bar and Grill in North Myrtle Beach.
Other business owners said that the shag festival creates an atmosphere that can help reunite friends and families.
"Shaggers come down here to see friends, reconnect with their families, hear good music," explained Jason Cagle of North Myrtle Beach.
The SOS. festival will have its big finale with a parade in North Myrtle Beach on Saturday, April 24.